Effective Advertising: Comment

My comment is in response to a post on Catherine’s blog talking about her affinity towards the original iPod commercials

I also really liked the original iPod ads, they did an excellent job of creating the iconic image that is the white Apple headphones that we know today. Creating this image associated with the headphones has worked very well for Apple and continues to be a key factor in why people buy Apple products.

As for El Tabalore, I have to agree with you, those commercials are very annoying and provide no reason to choose Koodo over the competition.

Original post is available here

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